Meta Ads Delivery Diagnostics — Ad Spend Triage Tool
Description
An ad set that's stopped spending. A learning phase that won't clear. A budget that's stalled for no obvious reason. Every hour spent digging through Ads Manager to find out why is budget that keeps not being spent efficiently in the meantime.
This tool turns that diagnosis — usually 20 to 30 minutes of manual checking — into a 60-second analysis.
How it works: enter the bid strategy, daily budget, audience size, and learning phase status of the ad set in question. The tool instantly calculates a delivery health score out of 100, identifies the most likely bottlenecks — Learning Limited, a miscalibrated cost cap, an audience too narrow for the budget, insufficient conversion signal, a recent edit that reset learning — and generates a prioritized restart plan, ready to act on from the first step.
- Delivery health gauge at a glance, from "Stalled" to "Healthy"
- Bottlenecks ranked by priority, each with a clear explanation and concrete actions
- Numbered restart plan: the exact order of actions to take
- Routine checks always surfaced (audience overlap, frequency, pixel/Conversions API, placements)
- Interchangeable € / $ currency to match any ad account
- One-click copyable report, ready to share with a client or team
Built for media buyers, traffic managers, and agencies managing multiple accounts who don't have time to manually recheck everything on every underdelivery alert.
